It’s July 🙂 And we can pretend to ignore the hot weather and the smell of the sea that appears to remind us of last year’s vacation, lying on the beach, swimming with the fish, hitting the bars at night…, but it won’t work. Our brains simply project us there, and our attention is no longer on the amazing post we were about to start writing.
So go on, pack your bags and catch a flight to your top destination this summer. Recharge your batteries for a week or two, but DO NOT neglect and ignore your blog and social media profiles for the time. You know it’s important how often you post.
With good organization and right preparation you can prevent your blog and social efforts from taking a hit while you’re relaxing on the beach. Just follow the steps:
#1 Write blog posts in advance and prepare guest posts. If you procrastinate or if you lack motivation these great tools and websites will inspire you to begin. Create enough blog posts in advance to cover the time you’re away with regular content and updates.
One of the reasons why guest posting is awesome is that fellow bloggers can help you with new and interesting content of their own when you need some. And before going on vacation is probably the best time to ask for this favor. Read how to get the attention of major blogs. (though it’s probably better to leave this for when you get back)
#2 Edit and schedule posts to be published as regular. Edit and format the content you’ve created, add imagery to make posts more appealing, and schedule them in WordPress to be published at dates and times when your readers would expect them. Your blog will run as normal while you’re enjoying your time off.
#3 Curate and prepare social media content. On social media, the kind of content you create and curate is potentially the most crucial element of success. You can’t spend much time on this without ruining your vacation, so you need to prepare a content calendar ahead.
First, look through the existing posts on your blog to find content that would be of value and always applicable for your audience. Then curate interesting posts from outside sources that your readers and followers would like and find useful for the time you’re away.
#4 Schedule social updates for when you’re away. Once you have your content calendar ready, you can actually schedule the posts you want to share with social followers while on vacation. Hootsuite and Buffer are both amazing SMM tools that can help you do this for each post individually, or even “schedule in bulk”.
Read what other tools can help you with your blog’s daily social efforts:
- 3 Tools You Need to Stay Productive on Social Media
- 4 Google Chrome Extensions to Simplify Your Daily Social Efforts
#5 Download smartphone apps to manage your social profiles. Social media is real-time engagement with people who like, comment and share your social updates, expanding your reach even further the best way – through personal recommendation. Or in situations of crisis, you want to be there to handle the negative comments the right way. For those times you need to have access to your social accounts via mobile.
Make sure to download and regularly update (for security purposes also) the apps of your top social channels, as well as your social media management apps to be able to quickly check the performance of your posts, publish and schedule content, and follow the communication building your blog and brand loyalty even while away.
So how about you?
Are you planning a vacation soon? Have you started filling in your content calendar and writing posts for your blog? What tips can you share from your own experience?
Please share your comments below…