The hardest thing for any blogger is to actually start blogging.
Some wait to get “perfect” in their niche before they begin publishing, others are scared of their readers criticizing them for not having anything new to say, or nor being meaningful or insightful enough. And that’s where it gets difficult.
The truth is that your readers will judge you, but that’s NOT supposed to stop you from reaching your full potential. Probably every blogger, (myself included) has been through this, but you’ll learn and improve as you write and there will be people who will find the same passion as you to share and support you. Don’t be afraid to explore all your interests and passions, but select one and just start blogging.
It Only Takes One Short Step To Start Your Blogging Journey
Like any other journey, it’s all up to your first step. It takes time and devotion to build a solid online asset, brick by brick, word by word, but if you don’t start blogging nothing will happen. And even if you are judged and criticized you must have the “go” and dedication to learn and get better. Even the greatest bloggers will probably get embarrassed if you read some of their beginner posts (mine was pretty awful), and you must understand that starting implies not just imperfection, but more importantly, a chance for improvement.
Why Should You Start Blog?
- Because you have unique thoughts, opinions and ideas.
- Because you want to cultivate and establish your brand – and in today’s world, we all need to brand ourselves.
- Because it helps you develop your opinions succinctly not to mention hone great communication, writing and management skills.
There’s no other platform available today that let’s you reach millions of people and let you express yourself as freely as blogging. In the past you needed money, influence, and decades to spend in winning access to big social and business circles, or you could invest in mass media advertising. Today, you can reach your target readers worldwide simply by creating content on a blog platform.
When you start blogging sooner or later it will open doors for you – social connections, friendship and even global business opportunities will find you. Awareness will grow among online readers and boost you higher in search results, promoting you and your brand as expert in your field.
On the way to building an online asset that works for you 24/7 you will learn so many great things about your niche, meet people who share the same love and interest in what you blog about. Blogging will help you grow better as a person and as a business. If you truly invest yourself, it may even provide you with career as a professional blogger. But you willl never know unless you start blogging.
Build a solid platform, create great posts consistently and make them easy to share on social media and you are on your way to succeed in blogging. Your blog is your cornerstone of knowledge, ideas and content that is also:
- Searchable – which means easy for search engines to index so that when searchers look for your target keywords and phrases your blog gets listed in the results. This includes meta data and proper optimization tactics which we’ll discuss here at Blogger Babes, as well as many other topics that will help you become a better blogger. Today search, content and social are all interconnected and can’t work one without the other, so make sure to keep up with all related updates.
- Visible – Google and other search engines want constant fresh and valuable content to keep your ranking higher. You can’t become an authority blogger with just one article published in a newspaper, industry magazine or website. That’s just the beginning. Your content needs to be free to roam.
The Key Steps Your Blogging Needs To Follow
#1 Identify Your Power Source
What are your passions, what are your natural talents, what do you aim for? Find the topic that connects these three and all the energy and work related with blogging will seem like a play to you.
If you are still searching for your particular niche, you should definitely read my post on what to blog about.
#2 Create a Blog that Stands Out
There are millions of blogs and websites online all trying to gain greater attention, and it’s truly a challenge to stand out and be visible for searchers in such an environment. But sustainable success as a blogger is a constant effort, and if you are in for blogging you need to prepare to make your blog memorable.
#3 Have a Simple Marketing Plan Prepared
It’s true when they say that if you are serious about something you need to invest in it . The same goes for blogging. Develop a simple marketing plan that includes free and low cost marketing tactics so you can market your blog and keep your success on a long run. There are lots of free social sites you can utilize to promote and increase awareness of your brand, but you need to also include the other two elements of online marketing, search engine and email marketing.
#4 Lay a Strong Foundation for Your Blog
A solid and easy to maintain blog platform is one of the essential elements you need to ensure your blog can scale easily as it grows. The blog platform you choose needs to be user-friendly and and must allow easy creation of content and sharing on social sites like Facebook, Twitter, Google+, LinkedIn, Pinterest and such. WordPress is perfect for this. You’ll also need a robust hosting that loads quickly, and your own domain.
#5 Write Contagious Blog Content
Learn how to create engaging content that readers find useful, interesting and valuable, quality content that people will talk about, link and get back to, share with their circles of friends on social sites, and spread your network of loyal followers. Keep in mind that your content needs to be in a variety of media. One rule of thumb I use when writing a post is asking myself – Is this post I’m writing both educational & entertaining? It needs to be both to be engaging.
#6 Promote on Social Media and Apply Other Powerful Marketing Strategies
Social media is perfect for free (and paid) promotion of your blog. Social Media can boost your traffic, increase awareness and authority, and get you higher in search engines rankings. To stay up-to-date with the latest in the latest blog marketing strategies – subscribe to our newsletter. We are always on the lookout for new and revolutionary tactics for social media, email and search marketing.
#7 Monetize Your Blog
It’s great that you have a global following and lots of readers bringing you regular traffic, but that won’t do you much if you don’t have something to sell on your blog. There are lots of ways you can make money blogging without losing your authenticity and here are seven to get you started. One of the options could be to join a referral program like VigLink which gives you a small referral fee whenever a reader buys something you’ve recommended on your blog.
#8 Stay Motivated
It’s one thing to start blogging and a completely different thing to maintain the motivation and momentum to ensure you will keep going. In the initial stages, you will be constantly improving, tweaking and improving on many things including the way you write, your layouts, how you promote your posts etc etc. It’s easy to get overwhelmed by everything that is going on so I suggest you keep a motivational board, file or write down a list of goals you’d like to achieve in a year’s time. Remember, being a great blogger is not a sprint but a marathon. To start blogging and keep motivated, I suggest you download a complimentary copy of our ebook – An Introduction To Blogging.
It won’t be always easy. And you may even find yourself speechless about the topic you love and blog about. But if you put your mind to it, learn from your mistakes, and continue to write with passion, nothing can stop you from becoming a Blogger Babe.